The Power of Political Trend

The Power of Political Trend

Today, publics would ask for your twitter name right after hello. That did take place back in the 90’s with the upswing of Social Media in Kuwait, back when mIRC was the electronic trend. The only difference between the 90’s and nowadays is that we were thrilled just for the idea of having a chat [...]

Marketing With Celebrities

Marketing With Celebrities

Recently we’ve noticed many businesses sponsoring and paying online and offline celebrities a lot of cash in Kuwait – I’m sure finance department aren’t happy at all. Utilizing celebrities is an approved method of getting good visibility and name recognition for your marketing and public relations needs.. Your business, products, services, places and campaigns all [...]

Message Boredom

Message Boredom

Let me get straight to the point; I would like to send my message out in the most understandable manner. There are 2 parts to this post; obviously this is the first one concentrating on a certain aspect and the second post will be on another. Online vs. Offline advertising battle is ON! I am [...]

Facebook is Different

Facebook is Different

What’s different about facebook? That was the very first question I had in mind back in 2006 when facebook subscriptions started invading Kuwait. In such a small country with a population of less than 1.5M Kuwaitis, you may find less than 3 persons in a chain of connections that will definitely allow you to reach [...]