Saying Thank You

Saying Thank You

It is important to go back to business basics. Do you know that saying thank you is a good way to promote yourself or your business? I’m sure you do, and some people don’t! Let me tell you why is it a good way. Everyone likes to be appreciated. This is a given! But, if [...]

Give THEM Headache

Give THEM Headache

What if building your business or launch was as easy as selling aspirin to people with headaches? What if you’ve created an atmosphere with every person you came across felt lucky, when you decided to let him or her take your offer? Where they jumped with joy if they were selected and approved just to [...]

The Death of Old Media

The Death of Old Media

It was 2011, when I launched the biggest social media seminar in Kuwait titled: CRUSH IT! which featured Gary Vaynerchuk, social media expert. Almost 350 participants attended the seminar. He showed how to use the power of the Internet to turn your real interests into real businesses.. Today, billions in AD revenue ready to spent [...]

It’s About THEM!

It’s About THEM!

It is about time to discuss briefly what does not work, so you don’t fall victim to “marketing suicide”. The fastest way to make sure your marketing message will not work is to talk about what interests you instead of what the target segment finds interesting.. You must craft your marketing message that will appeal [...]

Business Launch Machine

Business Launch Machine

I’ll share thoughts that might help you to go beyond just one launch and really build a business. Along with some of things you need to think about to do that.. Business Launch Machine basically uses principles, strategies and tactics of product launch. It leverages them to build your entire business, so it goes beyond [...]

Product Launch Marketing

Product Launch Marketing

You might be thinking, it’s a marketing strategy to sell your current products as well as new products. Yes, you’re 99.99% right! You can use product launch marketing to boost the sales of your products and services. Product launch marketing can also build your prospects and customers database, increase brand visibility, attract potential partnerships, and [...]

Product Launch Stress

Product Launch Stress

If you’re planning for your first product launch, it can be challenging at the beginning and sometimes quite stressful. Even if you have managed a few launches, still, you’ll have a bit of anxiety during launch sequences! This stress can have negative impacts on your health. It might affect your relationships with the people you [...]

The Love Formula

The Love Formula

Being successfully human, does not necessarily mean having to neglect all those business models, in fact, being human in business significantly sheds the light on those formulas and charts, and reshapes them in to meaningful, easy to understand, human gestures driven by the entity or the provider, mainly directed to the end user or customer. [...]