Getting Lucky

Getting Lucky

You will find it very easy when reading and listening to stories of the billionaires and multi-millionaires over the Internet or while having a conversation with your friends or family members.. Most of people will say “They were lucky.”

The reason it’s easy to say it, because it’s true! The key to wealth is LUCK

Luck is the phenomena that Swiss Psychiatrist, Carl Jung termed synchronicity. Luck is intimately related to flow. As your flow grows, your luck grows. As your luck grows, your flow grows. Wealth creators know how to grow their own luck every time..

Seven years ago, Steve Jobs (founder of Apple) was busy developing the iMac into a multimedia editing device. Jeff Robbin, a 28-years-old developer who had left Apple months before Jobs’ return, had started a company to develop Soundjam – a jukebox program. Jobs bought the company as Robbin had impressed the team at Apple, and over the next year Jobs asked him to develop a jukebox for the Mac, which he did, naming it iTunes.

Jobs thought, if photo files can be portable in your camera, why cant music files be portable too? So next he asked Robbin if he could come up with a portable music player, and nine months later the iPod was launched. But it was only after the team was playing with the iPod prototypes that they came up with the idea of the Apple iTunes online music store. Less than 18 months after the rollout of the iPod, the online store opened in April 2003. They hoped to sell a million songs in the first six months, and ended up selling that many in the first six days.

The online music store was the critical bridge that opened up the entire PC-user market in a way that software alone had never managed to do for Apple. By the end of 2005, Apple had a 62% share of the online music market. Apple’s iPod business alone is predicted to hit $6.2 billion in 2006 – around what Apple’s entire revenue was when Jobs took over. Did Apple’s share price triple in 2005 as a result of a plan, or as a result of sheer luck?

Steve Jobs has now made a billion dollars by being lucky on three separate occasions. All three happened by luck, but none happened by accident!

Great entrepreneurs do not create success. They create the conditions for success to occur..

The BIG QUESTION is, “HOW TO CREATE LUCK?”

I found the answer on an amazing book titled: Wealth Dynamics by Roger Hamilton. I got the chance to meet him in person few years ago, I asked him about that myth.. and I totally agree to what he shared as an answer:

Once you begin following your path, luck happens as a result of the flow you grow.

First think of a game of football. Think David Beckham. Now, he’s lucky! The 30-year-old English footballer earns over $80,000 per week kicking a ball, together with his wife, Victoria, has a net worth of close to $100 million.

So what is it that makes a footballer lucky? As we watch the game, there’s an opening and Beckham scores. We think “That was lucky. Out of all spots on the pitch, he was exactly at the right place at the right time!”

Here’s a simple way to build that foundation to build your luck, which is built on four conditions:

1) Location: Who chooses where you place yourself each day? We each have an opportunity to be at the right place, at the right time. Many of us are so busy to work everyday, we’re always at the wrong place, wrong time. Luck starts with choosing to be at the right place, right time.

2) Understanding: At the critical moment, when the ball is in front of the goal, we may find ourselves at the right place, right time, but we have no understanding of the reason we are there: to kick the ball. Many of us are still spectators, watching the game. By the time we notice the ball, it’s too late to kick. The players know the reason they are there is to kick the ball, so have already anticipated it, positioned themselves, and kicked it. Luck comes from playing the game, not watching it.

3) Connections: Many of us have positioned ourselves in front of the goal, and understand we’re there to kick the ball. We’ve started our business, our investments, but there’s no ball coming. We wait, and wait, and the years tick by. Still, there’s no ball coming. If this happens to you, try looking around to see if there’s anyone else on the pitch. Many of us have not invested in our connections – the players who should be kicking us the ball. There’s no one on the pitch!

Great wealth creators have million dollar balls being kicked to them every day as a result of the connections they have built. Connections, by the way, are not the same as network. Many of us have big networks, but networks are full spectators, not players playing our game. So there are still no opportunities coming our way.

4) Knowledge: There’s no point having balls coming our way if you don’t know how to kick them. There’s no point having opportunities coming to your way if you don’t know what to do with them. Knowing how to kick the ball comes with playing the game. The more you play, the more you know. Which is why, the sooner you choose your game, and play it, the sooner your luck begins to flow.

“To know and not to do is not yet to know”
~ Zen Saying

We build these four conditions not buy investing our money, but by investing our time. Some of us have been too busy going to work each day to have invested any time in building our luck, and we are no luckier today than we were five years ago.

“Give luck a chance to happen.”
~ Tom Kite, US Golfer

As you go the lucky stories, consider how each wealth creator invests their time and becomes luckier and luckier as a result. Wealth isn’t about how much money you have. It’s what you have left when you lose all your money. When you’ve kicked the ball the luck remains, and another ball will be along in a moment.

About Khalid Al-Zanki

Product Launch Maven, Khalid Al-Zanki is a trusted expert at using product launch marketing to maximize online visibility, sales, build list, and establish life long joint venture relationships.

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